Aro
OVERVIEW
Why code to write? Professional documents like research papers, music sheets, and math textbooks have long relied on LaTeX, a programming language built for precise formatting.
Aro changes that – eliminating the need for coding by handling formatting, equations, and structure, so users never have to write a single line of LaTeX again.
TEAM
1 PM
1 Designer (me!)
2 Developers
TIMELINE
8 weeks
Spring 2024
TOOLS
Figma
SKILLS
Product Design
User Interviews
Design System
Branding
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Aro was awarded Judge’s Choice Best Product at LavaLab’s Spring 2024 Demo Night by esteemed panelists from Riot Games, RockWater, and TenOneTen Ventures.
01
The Problem
After speaking with 30+ academics, my team and I noticed a common struggle – not with conducting research, but with publishing it.
Take a look at the 3 documents. Now, imagine trying to format them in Word. Personally, I wouldn’t even know where to start, and neither would the authors who wrote them.
But that’s okay because these documents weren’t written in Word. They were coded.
These documents are so complex they must be coded in LaTeX, which looks something like this.
PAIN POINTS
Standard LaTeX-reliant typesetting is ...
Unapproachable
Steep Learning Curve
LaTeX demands coding knowledge just to format text, forcing researchers to spend hours troubleshooting errors instead of writing.
Unintuitive
Disrupts Writing Flow
Even experts struggle with LaTeX’s rigid syntax. Simple tasks like adjusting margins or inserting images require complex commands and trial and error.
Frictional
Difficult to Collaborate
LaTeX lacks real-time collaboration, making version control messy, feedback slow, and code-sharing tedious—slowing down teamwork.
[2]
The Solution
Introducing Aro
The no-code typesetting editor designed to eliminate the need to code, making professional documentation accessible to all.
Elements
The building blocks of your document. Easily construct professionally-organized documents using standard LaTeX features, all with the click of a button.
Headings
Custom tables
Equations
Uploads
Templates
Let Aro handle formatting for you. Automatically transform your document to match custom or industry-standard style guides, from academic journals to MLA.
Collaboration
Unblock roadblocks with real-time collaboration on Aro. Share projects and edit alongside your team in a centralized workspace for ideas, content, and text.
SIT BACK WHILE ARO DOES ALL THE HEAVY LIFTING.
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This page is sill under construction, check in soon for updates!